Successful Marketing Strategy for High-Tech Firms (Artech House Professional Development Library)
Eric Viardot
A complete and well-written guide to technology marketing strategy. If you're new to technology marketing, or maybe you've only concentrated on one aspect of it, this book will be your bible. Lots of case studies and very easy to read. Highly recommended.
Категории:
Год:
1998
Издание:
2
Издательство:
Artech Print on Demand
Язык:
english
Страницы:
274
ISBN 10:
0890068542
ISBN 13:
9780890068540
Серия:
Artech House Professional Development Library
Файл:
PDF, 711 KB
IPFS:
,
english, 1998